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Booking Window

Booking Window / Lead Time

Definition

The number of days between when a reservation is made and the guest's arrival date. Understanding booking windows by segment is crucial—business travelers typically book 7-14 days out, while leisure guests may book 30-90 days ahead. This knowledge helps optimise when to release inventory and adjust pricing as the arrival date approaches.

Related Sigma Revenue Feature

Learn more about Demand Forecasting:

Demand Forecasting

Also related to Demand Forecasting

Related Terms

Booking Pace

The speed at which reservations accumulate for a specific future date compared to the same point in time for similar historical dates. Tracking pace helps identify whether demand is building faster or slower than expected, enabling proactive rate adjustments. A date pacing ahead of last year may warrant a rate increase; pacing behind suggests promotional action.

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Constrained Demand

The actual number of rooms you can sell given real-world limitations—your physical inventory, existing bookings, and any restrictions you've applied (closed dates, minimum stays). Constrained demand represents what will actually happen, as opposed to unconstrained demand which shows total market interest. The gap between them reveals missed revenue opportunities.

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Forecast Accuracy

A measure of how closely your demand predictions match actual results, typically reported as a percentage error (e.g., an average error of 5%) or as an accuracy percentage. High forecast accuracy enables better pricing decisions, optimal staffing, and reduced operational waste. Track accuracy at multiple lead times (7, 14, 30 days out) to identify where predictions need improvement.

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OTBOn-the-Books

All confirmed reservations and their associated revenue for future dates—your guaranteed baseline before any new bookings come in. OTB is the starting point for all forecasting: you add expected future pickup to OTB to predict final occupancy. Monitoring OTB daily reveals whether you're building toward budget or falling behind.

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