Sigma Revenue tracks your key KPIs
Effortlessly monitor the metrics that define your performance in a clear and intuitive way.
Integrate with your existing PMS, channel manager, and distribution channels in minutes.
Our software analyses historical, real-time, and market data.
Get actionable rate recommendations for a whole year in advance to maximise your revenue potential.
The average revenue earned per sold room in a given period. Calculated by dividing total room revenue by the number of rooms sold. ADR is one of the three fundamental KPIs in hotel revenue management, alongside occupancy and RevPAR, and directly reflects your pricing strategy's effectiveness.
Learn more →The most comprehensive profitability metric in hospitality, measuring actual profit generated per available room after all operating expenses. Unlike RevPAR which only considers revenue, GOPPAR accounts for costs—making it the truest measure of operational efficiency. A hotel can have high RevPAR but low GOPPAR if costs are poorly managed.
Learn more →The percentage of available rooms that are occupied, calculated as rooms sold ÷ rooms available (× 100). While high occupancy is positive, it's not the ultimate goal—selling 100% of rooms at low rates may generate less profit than 80% occupancy at premium rates. Always evaluate occupancy alongside ADR and RevPAR for the complete picture.
Learn more →The single most important metric in hotel revenue management, measuring revenue generated per available room (not just sold rooms). Calculated as ADR × Occupancy Rate, or Total Room Revenue ÷ Available Rooms. RevPAR balances the trade-off between rate and occupancy—a €100 ADR at 80% occupancy (€80 RevPAR) outperforms €120 ADR at 60% occupancy (€72 RevPAR).
Learn more →Let's discuss how Sigma Revenue can help you optimise your hotel's revenue management.